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A Tagline says a lot…
A tagline; colloquially known as a punchline is the watchword or a group of words that are put together to identify a product or a company brand. It often conveys the company’s mission or the product’s unique selling proposition. A tagline should be catchy and memorable; it should capture the attention of consumers and hit their mind like a bull’s eye. A memorable tagline makes a memorable brand.
With a catchy tagline comes along great expectations of consumers so it becomes very important to have something that not just go well with the brand values but are truly backed by the brand’s promise in terms of delivery.
After you’re done with brand name or company name, tagline creation is often the second most important task you’ve to deal with.
A great tagline can:
- Enhance the brand promise
- Inspire you to learn more about the brand or company
- Differentiate the brand or company from the competition
- Create an emotional bond
Let us know if you want a tagline for your company or product that can clearly communicate your brand’s message and create a lasting impression.